Digital Solutions for Physical Spaces

At a time when average attention to content is falling, technologies are evolving at short intervals and personalization of content is increasingly expected, the digitalization of on-site communication has become dispensable for very few people. It is subject to its own rules and can only be compared to other media to a limited extent. We support you in understanding these rules and implementing them sustainably into efficient solutions.

Business Consulting

A successful digital concept begins with an understanding of the market through market analysis to identify trends, competitors and customer preferences. This is followed by brainstorming, business planning, resource procurement and a testing phase with adjustments. Long-term success requires continuous innovation and adjustments for competitiveness.

  • Market analysis of existing solutions
  • Idea generation in the project team
  • Business planning (ROI/ROO/TCO)
  • Tender support and resource procurement
  • Planning the test phases
  • Evaluation of the results using analytics tools

System
Design

System Design for Digital Communication in Physical Spaces begins with brainstorming and includes a needs analysis (goals, location, environment, customer journey, customer experience, communication needs) and the selection of required components based on clear criteria. Efficient planning, integration, operation and documentation ensure long-term success.

  • Needs analysis taking into account the goals of individual stakeholders
  • Goal definition for the system and the touchpoints
  • Location analysis and planning
  • Component selection for hardware, software, assembly and network
  • Planning installation and operation

Content Consulting

Content Consulting is all about relevance, storytelling, engagement and emotionalization. It’s about creating content with visual power that tells stories and captivates audiences. Through strategic briefing and targeted emotionalization, for example via call-to-actions, we promote engagement and ensure that every brand resonates and moves.

  • Basics of Communication in a Physical Space
  • Theme Selection
  • Program Design for CMS Systems
  • Briefings for Digital Signage
  • Content Production for Digital Signage
  • Content Management for Digital Signage

Solution Consulting

Our solution consultants identify customer needs and create tailored technical solutions for specific business requirements. They accompany the process from planning to implementation and offer constant support and training.

  • Analysis of project requirements
  • Pre-selection of technical partners
  • Conceptualizing the solution in collaboration with the partners
  • Coordination of technical partners
  • Testing the integration and future viability of the solution
  • Training and support

Project Management

Our project management ensures success through a structured process:

From initialization with goal definition and resource allocation, through detailed planning and coordinated implementation, to careful monitoring and adjustment.

The final review and documentation of the experiences guarantee efficient implementation and valuable insights for future projects.

System
Operations

Operations offers comprehensive support in the implementation of your digital project.

With the help of our partners, we take care of both the holistic and partial implementation. From content production to support at various levels (1st, 2nd or 3rd level), we are at your side.

Our goal is to effectively implement your vision and ensure your project runs smoothly. Rely on our expertise and flexibility to successfully realize your digital project.